01 · New clients
We estimate you will get one new client every month.
Adjust below if your expectation is different.
02 · Annual fee
What is a new client worth per annum?
Your typical recurring fee for one client over a year.
03 · Upsell
Do you upsell services every year?
For example payroll, consulting or tax advice on top of the core fee.
What it is worth
In year one
36,000

What a well built website could bring your practice in the first 12 months.

Across five years
180,000

Same clients, same fees, held over five years of retention.

The honest bit. The five year figure assumes you retain those clients at the same fee. Some you will, some you will not. The point of the calculator is to show that the cost of a website is a rounding error against the value of one or two clients won through it.